Increase Marketing Strategy with SMS

Have you thought about using SMS text messages to market your products or services? Statistics point out that 94% of cell phone users will read a marketing text SMS and 23% respond to the SMS text.  Now that is effective marketing. SMS is an acronym for “Short Message Service”, often called text messaging, and is [...]

Is a Hit the same as a Visit the same as a View?

How do you measure the  success of your website-ROI? Looking at your website stats is necessary for figuring out how well your pages or your campaigns are doing. But some of the terms can be confusing. A question I get asked frequently is:  What is a HIT?  Is it the same as a VISIT?  What [...]